Customer Service? Who cares?
Before I get into this site review please allow me to make a short comment.
When I do a site review the site owner doesn't even know about it. You can't buy a site review. You can't do a joint venture to get it. You can't bribe me. It doesn't make any difference if a million people love ya. None of that means squat to me.
I don't care how pretty your site is. I don't care if your site has a thousand pages.
I only care about the following:
1.) Is your site informative? (not the same old garbage)
2.) Do you walk your talk? (are you knowledgeable?)
3.) When a site visitor leaves your site did they come away with more?
Period. End of story.
With that let's take a look at customer service.
Psst. Over here in the corner! It's me. Your customer.
I know... I know. You thought you could throw up a website, get an autoresponder and go sit on the beaches of the world. Someone lied to you. You still need to provide good old fashion customer service.
Here's the good news!
You can sit on the beaches of the world... just bring your laptop. ![]()
Can you believe I really had someone say this to me?
Now I don't know what moron said "it cost 3 times as much to get a new customer as it does to keep one" but he was wrong.
It cost a lot more than that.
I was in the insurance business for 14 years, selling on eBay for 7 years, and I own 7 websites and a blog.
I assure you it cost a lot more to get a new customer, subscriber, client or site visitor than it cost to keep one.
So when you are building your websites and talking "hot deals" with your joint partners or affiliates, you might want to stop and pay attention to that guy or gal over there in the corner. You know? Your customer.
You might get rich quick or get rich slowly, but is your customer the one left holding the bag? What do they get? What do they come away with?
Unless you're in this for the short haul, I would advise you to pay special attention to them. They might just become lifetime customers.
Now we all know the value of customer service but it wasn't until I viewed Customer Service Point that I really learned about how, when, why to do it.
The owner of this site has over 12 years in customer service. In fact Erwin allows you to view some of the good, the bad, and the ugly stories of how well known companies dropped the ball on this one.
If you go take a look at his site, you'll even be able to listen in on some of the most recent horror stories about how companies blew off their bread and butter.
Do you cringe when you have to deal with a pissed off customer. I use to until Erwin showed me how to make money with that complaint. In fact, until I looked at his site I thought I knew a lot about customer service. Wrong. I knew very little until I went to his site.
So I don't care if you want to take a look or not, just don't get mad at me if you loose a couple thousand bucks because you were too lazy to take a peek and learn about customer service.
If I had to sum up Customer Service Point in one sentence: Provide Good Customer Service, your Customers Demand It!
Until Next time...








Dear Paul, cringing over pissed off customers is ok. If you dislike it so much that you'll do anything in your power to make sure they don't get that way, by over delivering in every aspect of your business, then it is more than ok!
Thank you for your thoughts. Very much appreciated.
Warmly,
Erwin.
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Welcome Erwin.
Considering the fact that this review on your site has the most hits in the last 4 days than any other article, I'm thinking about asking you to do a guest blog article. (hint... hint..)
Great job on your site!
"The Mad Webmaster"
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