Guest Blogger: Julie from Internet Business Detective

It was 1963 and 'The Crystals' were singing up a storm with "Da Doo Ron Ron" and the whole world was hopping right along with them.

The excitement and expectation that went into the prospect of the girl 's avowed intent to "make him mine" is powerful and contagious. Nothing can stop this girl - she knows what she wants and she's going out to get it.

The reason I bring this up is because about a year ago a friend of mine was trawling through a domain name suggestion list getting all excited about the prospect of registering a new domain name and as she sat at her computer screen, she was humming this song.

I asked her why.

"Because," she said, "I've found some BRILLIANT domain names."

"Like what?" says I.

"Like 'netspida.com' and 'comicsale.com'. Aren't they great?" Says she.

"But you don't know a thing about web spiders or selling comics." Says I in disbelief.

"No but they're great names so I can build sites around them." Says she looking at me as if I had two heads.

The thing is, what my friend was doing is exactly what so many people do when they start thinking about building a website. Find a domain name, build a site, then sit back and wonder when someone is going to visit the site because it has a great name.

Ask yourself this question; "When I go to Google or Yahoo! or Dogpile, what do I type in?"

Do you type in a great site name that you just thought of? Or do you type in something much more mundane like "US election results" or "cheap laptops" or "alligator curry"?

Of the 86 billion searches made daily on the internet, 99% of them are searches looking for INFORMATION. So what you ought to be thinking about first when you create a site is not the catchiest domain name, but the kinds of information you can provide for your visitors.

That means asking yourself what you know about, what you love, what you can write about for weeks, months or years without getting bored. Once you have discovered your passion, you can go on and choose a domain name that fits your site concept or theme.

There is so much to think about in creating a website that you really need to have a systematic way of thinking it all out. The most comprehensive and systematic set of tools to help you do that in the world today is the Site BuildIt! package. With this set of tools behind you, you can eliminate the guesswork from building an effective site.

Site Build It! Will take you through the whole research process from A to B to C to Z and it gives you everything you need to get it right every step of the way.

Remember my friend and her domain names? Well here's what happened. She registered 2 great sounding domain names; she built 2 very small sites; she's still waiting for some traffic to roll up - and she's stopped singing!

The moral of the story? If you get tempted to "da do a domain name" without da doing the proper research, da do RUN RUN RUN" from that temptation and go check out Site Build It! where you'll learn how to da do it right from day one.

All the best,

Julie

About the Author: Julie is the owner of Internet Business Detective. You have full permission to reprint this article provided this box is kept unchanged.